The desire to feel good appears to be within all of us. It is so powerful that it has become the driving force of almost everyone on the planet.
Although not everyone needs the same thing to make them feel good, the need is so powerful for some individuals that they are willing to risk everything, even death, for only a few fleeting moments of feeling good and feeling good NOW! The need to feel good now has become so powerful that we have become a feel good now society whose present and rising generation has become known as the “Now Generation.” An attitude of “I want to feel good, and I want to feel good now” prevails. There is no place in this type of attitude for delayed gratification — not when you can have it now.
Due to this mindset, not only do many individuals depend upon someone or something outside of themselves to make them feel good, they want whatever it is they are dependent upon to make them feel good instantly.
As previously discussed, drugs and alcohol may head up the list of obvious things people use in their attempt at making themselves feel good quickly, but the list extends far beyond these substances. Fast food, particularly in the United States, is a top contender. For many, hunger creates the need to feel better right now. Fast food is a quick-fix for being hungry and a fast food drive-thru is even quicker. You don’t even have to dress for the occasion; you can stay in your bathrobe. Consequently, fast food has become the means of instant gratification used by millions as a quick-fix for the need to feel good now.
According to a new study even the quantity and size of the fast food quick-fix meal matters to individuals with low incomes. Relatively cheap supersized portions and lots of them seem to temporarily give people a powerful boost in self-importance. It makes them feel good now. What can’t you do without? What do you need in order to make yourself feel good now? Make a list.
